Innovating Backward #
February 29th, 2008 | In Worth Considering
Perhaps I’m alone in this, but I’d never thought that there was anything wrong with the way innovation is done. The Economist’s Tech.view column begs to differ:
But innovating the way industry does today—where problems go in search of solutions—is putting the cart before the horse. We should be doing it the other way round: finding the problem to which a known solution is an ideal answer. Matching inventions, discoveries and other bright ideas to problems this way would brilliantly streamline the process.
Via BuzzFeed
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