That Fake Chicken Thing #
April 23rd, 2008 | In Worth Considering
Daniel Engbar makes a convincing argument that PETA’s X Prize is deeply flawed:
So what’s wrong with the PETA prize? You need to sell your product in order to win. According to the contest guidelines, the million-dollar meat must be available in stores to qualify for the cash. Fake-chicken entrepreneurs have to demonstrate a “commercial sales minimum” at a “comparable market price”; in plain English, they need to move 2,000 pounds of the stuff at supermarkets and chain restaurants spread out across 10 states during a period of three months. And the Franken-meat can’t cost more than regular chicken.